‘Gør Det Lettere’ means “Simplify” and that’s the message in a new Barbara Moleko animated video. The music video is the latest initiative from the “Talk properly” campaign by the Danish mobile phone company, Call Me, who’s aim is for all of us to speak respectfully to each other.
“The way we treat people is a theme that also relates to Barbara Moleko, so we easily found common ground. Music is a very effective way (to solve this), and we created the music – and an animated film – to go a step further in communication” says Hanne Lindblad, Managing Director of Call me.
“The more we continue to let our anger and frustrations pile up, the greater the risk that we suddenly explode and lash out verbally to our fellowmen.” continues Hanne, “We chose a creative collaboration with Barbara Moleko as she both writes amazing lyrics and shares a value common denominator with Call me.”
Well, it sounds like music to our ears, so we’ll very politely tell you that Barbara was also recently nominated in the best Danish songwriters category at the Danish Music awards 2013.