Amalie Bryde finds a fresh perspective to her visuals as she releases her latest video for her single – Say What It Is.
Following on from her recent release – Lay Down, the Danish, London based artist absorbing self-reflections of life continues with Say What It Is and a theme of forgiveness.
Say What It Is is simply her best release to date. Despite her melancholy, soulful vocal tone, the lightness of the choruses hook is infectiously catchy.
Explaining the theme of the song, Amalie Bryde says:
“Wanting a relationship to work is important. Not giving up is key. But, when you’re desperate, that’s when things start to get blurry. I wrote this song back in 2016 but finished it together with Glen Scott in 2019 after a devastating heartbreak. I so dangerously wanted him back that I started to lose connection to myself until finally, I realised that it was all in my head. I had to forgive and love myself first before the relationship had a chance to keep body and soul together.”
Amalie Bryde continues to defy convention and her video, simplistic in style is somehow unnerving and incredibly intense. I won’t spoil it for you so check it out above.
Does it add or distract from a sumptuous soul single? Either way, you will not forget it!
Follow Amalie Bryde. There’s no artist quite like her.