Swedish-Turkish artist Izza Gara‘s new release ‘Winner‘ continues her rise to the top of the niche Scandinavian soul world.
With a voice that whispers tenderly and a bass drum that pulses with precision, ‘Winner‘ strikes the ideal balance. Her soul-hop fusion possesses an almost mechanical precision, yet it pulses with rhythmic allure, covering her soulful expression.
‘Winner’ is about the things you feel losing your motivation when a relationship doesn’t turn out the way you wanted.’
As you lose yourself in the groove, her chords, grounded in authenticity, anchor her sound in a non-digital world. Visually, the single has a very intriguing cover image and we’ll leave you to come to your own thoughts there…
Musically there’s a sensual warmth that permeates in every note, making sure that her melodies are always touched with feeling.
Izza Gara’s music feels crafted for balmy nights and bubbly atmospheres with friends. Having recently heard Izza’s superb single, ‘Water‘, pumping from a Stockholm Hotel, it becomes evident that Izza’s charm is not confined to admirers like us.
From her debut onwards, this Scandinavian soul enchantress has proven herself a winner, both in song and production. ‘Winner‘ simply solidifies her claim to Scandinavian soul royalty.
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