Whose Rules – Whose Rules EP

Why are rules like an omelette?
Because you have to break a few to make something delicious.

For example, uniquely named artist/producer Whose Rules discovers his own direction while blending pop, R&B and a sparkling array of soundscapes to create his musical dishes. And I’m pleased to say it’s pretty tasty!

The Norwegian producer/artist name ‘Whose Rules‘ brings out the old-school hip-hopping RUN DMC fan in me every time I read his name.

Whose house?
Runs House!

The music of Whose Rules is unrelated to hip-hop yet, there is an immediate smile-inducing vibe in his music which similarly draws me back to the feel-good era.

The 23-year-old vocalist and multi-instrumentalist employ’s a soundscape inspired by the sounds of Gus Dapperton and Mac DeMarco with Thundercat’s sonic palate. His high-pitched vocal effect, quirky videos and layered production present a playful vibe with coke-fizzing sweetness.

There’s a creative fearlessness, with carefree confidence here I admire – from the woozy intro of Mararkey to the boy band vibes of 1988. And the lightheartedness extends into his videos (see below) and cover artworks!

Dusty R&B and We Might Ova set the cruise control to mellow with a duo of exemplary roller-skating inducing, lo-fi grooves.

For non-rollers (like myself), the rich mellowness of these tracks deserves at least a late-night slow-drive. Tiny roads only! All songs are under 2.30 mins with no extended versions. Short singles remain one rule I wish more artists would break.

The additional tracks Moth Meme, 1988 (here’s the sweetness I mentioned earlier) and Bubble Eye intrigue with their twisted keys and love themed topics.

A fusion of fresh, alternative pop – this EP makes me smile.

Whose Rules?
His rules!
And I like it!